Claire Wasserman for Blackwing
For Immediate Release
Celebrating the Pencil:
NEW YORK, April 4, 2012 -- In the hands of giants such as famed composer Stephen Sondheim, legendary writer John Steinbeck, Oscar-winning animation director Chuck Jones and others, Blackwing pencils helped create many timeless works of art. In celebration of this legacy, California Cedar Products, Palomino Blackwing and the Art Directors Club join to present The Blackwing Experience, a week of interactive exhibits and events incorporating art and music.
The Blackwing Experience exhibit and party will include homages to the famed pencil from contemporary artists, works from the Chuck Jones Center of Creativity, artisanal pencil sharpening, antique pencil memorabilia, opportunities for attendees to create their own works, music by Christian Tamburr and Dominick Farinacci, art curated by BIPOLART, live projection drawing by Shantell Martin, photography by Guest of a Guest and more.
In 1998, however, production ceased and the prized Blackwings were known to go for up to $40 each on eBay. Due to the persistence of a passionate fan base, California Cedar Products reintroduced the Blackwing in 2010, with a second version released in 2011.
The updated versions include the Palomino Blackwing, with a smooth and expressive line perfectly suited for visual artists, and the Palomino Blackwing 602, with a slightly firmer graphite formulation more closely modeled after the original and preferred by wordsmiths and everyday users.
California Cedar Products Company (http://www.calcedar.com/) is a diverse group of customer oriented businesses focused on the pencil, writing and art materials industries. As the world's leading supplier of wooden slats to pencil manufacturers, the company also offers a growing range of products and services dedicated to promoting and developing the use of the wood-cased pencil. CalCedar’s Palomino range (www.palominobrands.com), features the Palomino Blackwing pencil, and is available via the company’s (www.pencils.com) store as well as via a growing list of retailers and distributors.
The Art Directors Club (www.adcglobal.org) is the premier organization for integrated media and the first international creative collective of its kind. Founded in New York in 1920, the ADC is a self-funded, not-for-profit membership organization whose mission is to connect creative communications professionals around the globe, and to provoke and elevate world-changing ideas. It focuses on the highest standards of excellence in communications for the industry, and encourages students and young professionals entering the field. ADC provides a forum for creatives in Advertising, Design, Interactive Media and Communications to explore the direction of these rapidly converging industries. Follow us on Twitter, Facebook and LinkedIn.