ADVERTISING DESIGN (12 Golds)

DDB Chicago won 8 Gold Medals for eight, single:60 radio ads for Bud Light’s "The Real American Hero" parody radio campaign, saluting satirical heroes like "Mr. Male Fur Coat Wearer" and "Mr. Toilet Paper Refiller".

Wieden + Kennedy of Portland, Oregon won 2 Golds for Nike magazine ads, "Treadmill" and "Dots Fence."

TBWA/Chiat/Day, New York won 1 Gold for the Absolut L.A. billboard of an Absolut bottle made up of 80 emerging actors’ headshots with names and numbers strategically positioned on Sunset Boulevard where producers, directors and casting agents are likely to notice new talent.

Wirz Werbung AG of Zurich, Switzerland won one (1) Gold for a:30 TV PSA, "Fight Violence," for client Stiftung gegen Rassismus und Antisemitismus, (Foundation Against Racism and Antisemitism). Art Director: Rolf Kalin. Copywriter: John Leuppi.


 

SILVER

Dentsu Inc.
Can’t Help It ---------------- Disco Fever-Can't Help It

TV: Under 30 Seconds, Campaign
Universal Music K. K.

Hakuhodo Inc.
Fanta—What Are You o Fanta Beam o The Weight Check
TV: Under 30 Seconds, Campaign
Coca-Cola (Japan) Co., Ltd.

Arnold Worldwide
Aqueduct
TV: 30 Seconds
Volkswagon of America

Cliff Freeman and Partners
Construction
TV: 30 Seconds
Mike’s Hard Lemonade

Concept Farm
In Case You Missed It—Boxing o Coronation o Moon Landing
TV: 30 Seconds, Campaign
The History Channel

Goodby, Silverstein & Partners
Monkey II
TV: 30 Seconds
e*Trade

HSI Productions
Nike—Freestyle
TV: 30 Seconds
Nike

hungry man
Tourists
TV: 30 Seconds
Citizens Against Terrorism

TBWA Chiat Day SF
Boat ,Leaf Blower ,Nailgun
TV: 30 Seconds, Campaign
Fox

TBWA Chiat Day SF
Boat
TV: 30 Seconds
Fox

TBWA Chiat Day SF
Nailgun
TV: 30 Seconds
Fox

TBWA Chiat Day SF
Leaf Blower
TV: 30 Seconds
Fox

Morton Jankel Zander
Driving Test
TV: Over 30 Seconds
Volkswagon

Wieden & Kennedy
Shade Running
TV: Over 30 Seconds
Nike

Wieden & Kennedy
Freestyle
TV: Over 30 Seconds
Nike

Wieden & Kennedy
Tag
TV: Over 30 Seconds
Nike

Wieden & Kennedy
Tag ,Tailgating ,Shade Running
TV: Over 30 Seconds, Campaign
Nike

Dentsu Inc.
Imagination—Whale
TV: Public Service/Nonprofit
Japan Ad Council

Hakuhodo Inc.
Go For A Real Ride
Television and Cinema Crafts: Special Effects
Sony Computer Entertainment

Arnold Worldwide
Beetle Shapes—Sidewalk ,Lemon ,Snow Boot
Consumer Magazine: Spread, Campaign
Volkswagon of America

Scholz & Friends Berlin
Prepare To Wear Highest Heels
Consumer Magazine: Spread, Campaign
Riccardo Cartillone

Arnold Worldwide
Beetle Hardhat Snaploc
Posters: Point of Purchase
Volkswagon of America

BBDO
Pint Matchbook
Guerilla Advertising/Unconventional Media
Guinness

 

DISTINCTIVE MERIT

 

GSD&M Advertising
Checker
TV: Under 30 Seconds
Southwest Airlines

Saatchi & Saatchi, Los Angeles
Celica—Dog
TV: Under 30 Seconds
Toyota Motor Sales, Inc.

Arnold Worldwide
Aqueduct o Dome
TV: 30 Seconds, Campaign
Volkswagon of America

Arnold Worldwide
Dome
TV: 30 Seconds
Volkswagon of America

Arnold Worldwide
Ransom
TV: 30 Seconds
Volkswagon of America

BBDO
Cheerleader
TV: 30 Seconds
Frito Lay/Doritos

BBDO
Basketball
TV: 30 Seconds
Frito Lay/Doritos

BBDO
Great Idea
TV: 30 Seconds
Federal Express

Goodby Silverstein & Partners
What Are You Doing?
TV: 30 Seconds
Anheuser Busch, Inc.

Goodby, Silverstein & Partners
Bottle
TV: 30 Seconds
The California Milk Processors Board

GSD&M Advertising
Orbit 1 ,Orbit 2 ,Orbit 3
TV: 30 Seconds, Campaign
Land Rover

Hill, Holliday, Connors, Cosmopulos, Inc.
Form
TV: 30 Seconds
Harvard Pilgrim Healthcare

Hill, Holliday, Connors, Cosmopulos, Inc.
Store
TV: 30 Seconds
Harvard Pilgrim Healthcare

hungry man
Romantic Dinner
TV: 30 Seconds
e*Trade

Ogilvy One New York
Big Foot
TV: 30 Seconds
Motorola

Ogilvy One New York
Rescue
TV: 30 Seconds
Motorola

@radical.media
The T’s o The Woolery’s
TV: 30 Seconds, Campaign
Lipton

TBWA Chiat
Day Falling Stars
TV: Over 30 Seconds
XM Satellite Radio

McCann-Erickson
L enses ,Repro ,Lifespan
TV: Low Budget, Campaign
Reckitt Benckiser

BBDO
Skating
Cinema: 30 Seconds
Office of the Mayor

BBDO
Skating
Television and Cinema Crafts: Special Effects
Office of the Mayor

BBDO
Ram
Television and Cinema Crafts: Special Effects
Pepsi

Goodby Silverstein & Partners
HP Invent Banner Campaign
Interactive: Banners/Mini-Sites/Promos, Campaign
Hewlett–Packard

Rodgers Townsend
Ad Guy
Interactive: Banners/Mini-Sites/Promos
Rodgers Townsend

TBWA/Chiat/Day
Absolut Rich Media Campaign
Interactive: Banners/Mini-Sites/Promos, Campaign

Taxi
Equalizer ,Afro ,Reggae
Consumer Newspaper: Less Than a Full Page, Campaign
Milestone–Flow 93.5

Taxi
Afro
Consumer Newspaper: Less Than a Full Page
Milestone–Flow 93.5

Tugboat
Land ,Valley ,Ocean ,Fog ,Desert
Consumer Newspaper: Full Page, Campaign
Mitsui & Co., Ltd./Mag–Lite

GSD&M Advertising
Queen ,Churchill ,Pope Mobile ,Ostrich Egg
Consumer Newspaper: Multipage, Campaign
Land Rover of North America

Bozell New York
Chocolate King
Consumer Magazine: Full Page
Duncan Hines

Wieden & Kennedy
Plumbing ,Newlywed ,Beer Frame |
Consumer Magazine: Full Page, Campaign
Miller High Life

Arnold Worldwide
Car Lighter
Consumer Magazine: Spread
Volkswagon of America

Arnold Worldwide
Beetle Shapes—Sidewalk
Consumer Magazine: Spread
Volkswagon of America

Arnold Worldwide
Counter Culture—Maybe None Are Your Exit, Driving Around in Squares, Getting Away
Consumer Magazine: Spread, Campaign
Volkswagon of America

Crispin Porter + Bogusky
Boxing Glove
Consumer Magazine: Spread
MINI

DPZ Propaganda Ltda.
Sunburns
Consumer Magazine: Spread, Campaign
Johnson & Johnson

Forsman & Bodenfors
Seatbelt
Consumer Magazine: Spread
Volvo Cars Sweden

Jung von Matt Werbeagentur GmbH
Rear View Mirror
Consumer Magazine: Spread
Werner Mertz GmbH/Erdal

Crispin Porter + Bogusky
Arsenic ,Cyanide ,Ammonia
Public Service/Nonprofit Magazine: Full Page, Campaign
American Legacy Foundation

Dentsu Inc.
Sonicare Toothbrush
Posters: Promotional
Mitsui & Co.

Scholz & Friends Berlin
The Empty Garage Advertisement
Posters: Promotional, Campaign
DaimlerChrysler AG

Springer & Jacoby Werbung GmbH
Tennis ,Running ,Soccer
Posters: Promotional, Campaign
Ludwig Görtz AG

Wieden & Kennedy
Nike Women’s Swimwear
Posters: Promotional, Campaign
Nke Japan

Saatchi & Saatchi
Tool Box
Posters: Point of Purchase
Victorinox Co. Ltd.

Springer & Jacoby Werbung GmbH
Tennis ,Soccer
Posters: Point of Purchase, Campaign
Ludwig Görtz AG

The Jupiter Drawing Room
Another Giant Leap for Mankind
Posters: Point of Purchase
Nike

Crispin Porter + Bogusky
Let’s Motor
Posters: Transit, Campaign
MINI Cooper

Taxi
Afro ,Equalizer ,Reggae
Posters: Transit, Campaign
Milestone—Flow 93.5

TBWA/Chiat/Day
Absolut NY
Billboard/Diorama/Painted Spectacular
Absolut Vodka

Scholz & Friends Berlin
Prepare to Wear Highest Heels
Print Advertising Crafts: Graphic Design, Campaign
Riccardo Cartillone

GSD&M Advertising
Louvre
Print Advertising Crafts: Typography
Land Rover of North America

GSD&M Advertising |
Pope Mobile
Print Advertising Crafts: Typography
Land Rover of North America

GSD&M Advertising
Churchill
Print Advertising Crafts: Typography
Land Rover of North America

Cliff Freeman and Partners
Packing Tape o Proper Way o Make Friends
Guerilla Advertising/Unconventional Media, Campaign
Budget Rent-A-Car

Jung von Matt Werbeagentur GmbH
Travel Tips
Guerilla Advertising/Unconventional Media
Sixt AG

Young & Rubicam Brasil
Baby Magazine
Guerilla Advertising/Unconventional Media
Editora Simbolo

 

MERIT

 

AlmapBBDO Comunicações Ltda
Shut the Hell Up
TV: Under 30 Seconds
Volkswagon

Goodby, Silverstein & Partners
Rycharde Hawkes
TV: 30 Seconds
Hewlett–Packard

Hill, Holliday, Connors, Cosmopulos, Inc.
Aquarium
TV: 30 Seconds
Dunkin Donuts

Hakuhodo Inc.
Sitting Human Dogs
TV: 30 Seconds
Shogakukan Inc.

BBDO
Yankee Stadium
Cinema: 30 Seconds
Office of the Mayor

Forsman & Bodenfors
Karaoke
Interactive: Banners/Mini-Sites/Promos
SCA Hygiene Products

Rodgers Townsend
Ad Guy
Interactive: Online Commercial
Rodgers Townsend

Taxi
Mafia ,Pallbearer ,Kidney
Consumer Newspaper: Less Than a Full Page, Campaign
Canadian Worldwide Short Film Festival

Mullen
Obturate
Consumer Newspaper: Less Than a Full Page
American Heritage Dictionary

Mullen
Obturate ,Distend ,Quiescence ,Peregrinate
Consumer Newspaper: Less Than a Full Page, Campaign
American Heritage Dictionary

Mullen
Quiescence
Consumer Newspaper: Less Than a Full Page
American Heritage Dictionary

Mullen
Peregrinate
Consumer Newspaper: Less Than a Full Page
American Heritage Dictionary

Mullen
Distend
Consumer Newspaper: Less Than a Full Page
American Heritage Dictionary

Young & Rubicam
Duce Staley
TV: Public Service/Nonprofit
United Way/NFL

Bozell New York
Bird Cage
Consumer Newspaper: Full Page
Datek

Bozell New York
Puppy
Consumer Newspaper: Full Page
Datek

Bozell New York
Paint
Consumer Newspaper: Full Page
Datek

Bozell New York
Ghost
Consumer Newspaper: Full Page
Milk (PEP & DMI)

Bozell New York
Father Christmas
Consumer Newspaper: Full Page
Milk (PEP & DMI)

GSD&M Advertising
Ostrich Egg
Consumer Newspaper: Full Page
Land Rover of North America

Scholz & Friends Berlin
Golf in the Heart of Berlin
Consumer Newspaper: Spread, Campaign
Oeffentliches Golf–Zentrum Berlin–Mitte

Bozell New York
Ice Princess
Consumer Magazine: Full Page
Duncan Hines

Giovanni, FCB
Doll
Consumer Magazine: Full Page
S. C. Johnson

Almap BBDO Comunicações Ltda
Your Cat Won’t Want Fish
Consumer Magazine: Spread
Effem

Almap BBDO Comunicações Ltda
Pepsi Light—Woman
Consumer Magazine: Spread
Pepsi

Crispin Porter + Bogusky
Bee
Consumer Magazine: Spread
MINI

Crispin Porter + Bogusky
Match
Consumer Magazine: Spread
MINI

DPZ Propaganda Ltda.
Key
Consumer Magazine: Spread
Jaguar

Leo Burnett
USA Zoe
Consumer Magazine: Spread
Polaroid Joycam

Leo Burnett
USA James
Consumer Magazine: Spread
Polaroid Joycam

Leo Burnett
USA Anders
Consumer Magazine: Spread
Polaroid Joycam

Leo Burnett
USA Kate
Consumer Magazine: Spread
Polaroid Joycam

Leo Burnett
USA Sarah Jane
Consumer Magazine: Spread
Polaroid Joycam

Leo Burnett
USA Yumi
Consumer Magazine: Spread
Polaroid Joycam

Scholz & Friends Berlin
Golf in the Heart of Berlin
Consumer Magazine: Spread, Campaign
Oeffentiliches Golf–Zentrum Berlin–Mitte

Tandem DDB
WC
Consumer Magazine: Spread
S. A. Damm/Estrella Damm

Taxi
Hack ,Merit ,Seen It ,Poor Execution
Trade Magazine: Full Page, Campaign
Marketing Magazine

Leo Burnett Publicidade Ltda.
Gardener
Trade Magazine: Multipage, Campaign
Leroy Merlin

McCann-Erickson Zurich
The Stella Artois Spoof
Public Service/Nonprofit Magazine: Full Page
Alcoholics Anonymous Helpline

Hill Holliday
Thighs ,Free Mullets ,Fried Food Diet ,Mardi Gras ,Thousands
Posters: Promotional, Campaign
Popeyes

Lowe & Partners
Take Your Children to Work Day
Posters: Promotional
Lowe Lintas & Partners

Ogilvy One New York
I Dit It o Feed Me, I’m Empty
Posters: Promotional, Campaign
Motorola

The Jupiter Drawing Room
Lobster
Posters: Promotional
Permark

DDB New York
Castro
Posters: Educational/Entertainment
Madame Tussaud’s

McCann-Erickson Frankfurt
Blood Donation
Posters: Public Service/Nonprofit
Deutshes Rotes Kreuz

D’Arcy (Denmark)
MagLite—Makes Sense in the Dark
Billboard/Diorama/Painted Spectacular, Campaign
Integrated Products

TBWA \ Paris
Coolboarders 4
Billboard/Diorama/Painted Spectacular
Sony Playstation France

Leo Burnett
USA Zoe
Print Advertising Crafts: Photography
Polaroid Joycam

Leo Burnett
USA James
Print Advertising Crafts: Photography
Polaroid Joycam

Leo Burnett
USA Anders
Print Advertising Crafts: Photography
Polaroid Joycam

Leo Burnett
USA Sarah Jane
Print Advertising Crafts: Photography
Polaroid Joycam

Leo Burnett
USA Kate
Print Advertising Crafts: Photography
Polaroid Joycam

Leo Burnett
USA Yumi
Print Advertising Crafts: Photography
Polaroid Joycam

Leo Burnett
USA Windshield
Print Advertising Crafts: Photography
Polaroid I–Zone

Leo Burnett
USA Chastity
Print Advertising Crafts: Photography
Polaroid I–Zone

Martin Agency,
The Aunt Bee—Refrigerator
Direct Mail

Heye + Partner GmbH
Beer Glass
Guerilla Advertising/Unconventional Media, Campaign
Dom Brauerei GmbH

Scholz & Friends Berlin
Forget the Clutch Pedal
Guerilla Advertising/Unconventional Media
DaimlerChrysler AG

TDA Advertising & Design, Inc.
Contacts
Posters: Promotional
Cannondale

 

STUDENT

 

Silver Medal
Justin Gignac
School of Visual Arts
Compacted
Consumer Newspaper: Spread
Hummer

Silver Medal
Nicoletta Nelson
Academy of Art College
Stoplight o Burn o Ooh
Posters: Point of Purchase, Campaign
Twister

Distinctive Merit
Krista Wickland
Creative Circus, The
You Buy It, Do You Mind, Gum
Consumer Magazine: Less Than a Full Page, Campaign
Bic Pens

Distinctive Merit
Lori Nygaard
Miami Ad School
Fig Newtons
Consumer Magazine: Full Page, Campaign
Fig Newtons

Distinctive Merit
Naoki Ga
School of Visual Arts
5 Feet Under Water
Consumer Magazine: Spread
Hummer

Distinctive Merit
Christian Osmers
Academy of Art College
Soup ,Windshield
Billboard/Diorama/Painted Spectacular, Campaign
USPS Insect Stamp Collection

Distinctive Merit
Rus Chao
Creative Circus, The
Front Door ,Restrooms ,Tea
Consumer Magazine: Spread, Campaign
American Standard

Distinctive Merit
Naoki Ga
School of Visual Arts
Coyote Ugly
Billboard/Diorama/Painted Spectacular
Cartoon Network