Patrick Burgoyne is the editor of Creative Review, the leading monthly magazine for the communication arts. He is also the author of several books that have focused on new media and design in popular culture. CR covers design, advertising, new media, photography, typography and illustration and aims to highlight innovative practices, ideas and techniques. We caught up with Patrick the day after he won an ADC Silver Cube in the Design category at the ADC Awards Gala. Interviewed by Regan Murphy, regan@adcglobal.org.

PB: I started off there as a staff writer and I have now been Creative Review's editor for nine years. Before that I worked in marketing, first for the Body Shop and later for the University of Westminster.

PB: It's a directory of mainly photographers and illustrators, principally aimed at art buyers and anyone else commissioning creative work. We bought it last year and it needed refreshing, so we redesigned it and launched a new website for it. The actual Creative Handbook comes out once a year but the website allows people to update their work as often as they like.

PB: No, I do not. I was just interested in that area as a set of related cultures with very vibrant forms of visual expression - skateboarding in particular at that time (late 90s) had a strong graphic language which had huge energy. I found the developing aesthetic very interesting.

PB: I guess the difference would be that, usually, I am looking at stuff that is not what we do - it's what we write about. So I think I might be able to be a little more objective. I can look at a print ad or a piece of graphic design from the standpoint of one who is outside the industry but still, I hope, knowledgeable about it.

PB: Monograph is an idea we came up with last year as a means of trying to persuade more people to subscribe to the magazine. The idea was to try to give people something unique and valuable rather than bombarding people with discount offers (although we do a few of those…). It's an A5, 20-page booklet that comes tipped on to a page of the magazine each month for subscribers only. Each time it features just one idea - either a collection of work or a particular project. The first one we did was with London-based graphic designer Tony Brook of Spin who has a fantastic collection of modernist posters. We've also shown collections of stamps, watches and record covers. We have also featured personal projects from a variety of photographers: we thought a publication like this would be an ideal platform to showcase all those personal projects that photographers hold dear but never get the chance to have seen. The next step will be to broaden out and see what else we can do. We have been talking to certain people about doing work specifically for Monograph which we think could be really nice.

PB: In the past ten years or so I think France has started to produce really interesting contemporary graphic work. They have always historically had really great poster designers, of course, but now, possibly driven by the music scene which was previously considered a bit of a joke but is now very vibrant, contemporary French graphics have become very interesting. Often where music goes graphics kind of goes with it. Otherwise, some great new media has been coming out of Scandanavia, especially Sweden, and Berlin has got a lot happening there. We are going to try to do an issue on India because that whole country is opening up and the creative industries are growing as the economy does.

PB: It's called CLICK. We've done three so far in London but now (thanks to ADC) we're bringing it to New York in October. Basically the conference is for the digital advertising community and it will be a mixture of case studies, like a show and tell, and discussions about issues the community is facing. It is primarily aimed at agencies and clients in that sector but also I think there is a huge demand for information from the traditional agency sector that needs to get up to speed. It will therefore be a mixture of digital agencies, traditional agencies and clients.

PB: We are a very small team, so yes, I do. The blog has been around for a year and a half and it has really transformed what we do. Coming from a background where previously we could only publish every four weeks, it has been very liberating and exciting to do but it is a huge amount of work. It's been fantastic for us because shipping magazines around the world is not easy (and not very eco-friendly), and even though we have a pretty good international reach with the printed magazine, the blog gives us a genuinely worldwide audience. We're still learning about the differences between writing for print and writing for the blog and adjusting to the frequency and immediacy it requires - you need a different tone of voice online. It's early days but people seem to enjoy it.

PB: I'm doing something with a group called Creative Social which is a network of creative directors at digital agencies. It started in Europe but now has a New York chapter, and I am helping them with a book. There are about fifteen creative directors that will each be writing a chapter so I will be helping putting it together and editing it.

PB: It is, but it is going great.

Featuring: Martin Venezky and Sam Potts
Organized and moderated by Armin Vit and Bryony Gomez-Palacio, founders and partners at UnderConsideration, this series brings together individuals whose paths or current career milestones are unique and interesting but completely opposite. And despite their differences they all create amazing work. Each event will feature a panel of opposites.

Thursday, May 15, 2008
6:30-8:30pm
@ADC Gallery
106 West 29th Street, NYC

This series continues on the following evenings:
Thursday, June 12
Thursday, October 16
Thursday, November 13

ADC Members $21
Non-members $30
Students $15

Sponsored by Veer

RSVP online by going here.

Visit the Opposites Attract blog here.

Early submissions jumpstarted ADC Young Guns 6, with entries coming in unusually fast this year. In short - time to get your game on.

ADC Young Guns exists to identify today's vanguard of young creative professionals. Those of you who've set your minds to making a name for yourself, raising new standards from within cubicles, conference rooms, cramped apartments, and studios across the world - this is your chance to put those battle cries in action. If you're age thirty or under and have two years of the working life under your belt, we'd like you to show us what it's all about.

This year, 50 winners will join the ranks of past ADC Young Guns Stefan Sagmeister, James Victore, Rei Inamoto, floto+warner, Mike Mills, Bonnie Siegler, Emily Oberman, and Todd St. John, among others.

Enter at adcyoungguns.org.

Jonathan Rothenberg, dresscode (Andre Andreev and G. Dan Covert), and Asif Mian, all members of the ADC Young Guns 5 class, will be speaking from the Adobe booth during the HOW Conference. They will discuss how to move from static to new media, and how they blur the boundaries between both categories.

The HOW Conference takes place May 18-21 at the Hynes Convention Center in Boston. Visit Adobe booth 311 in the Resource Center on May 19th and 20th to hear their talks. Full schedule here.

In addition, Stefan Bucher, ADC Young Guns 4 recipient, will be sharing the stage with fuszion's John Foster on Monday, May 19, from 2:00 pm - 3:15 pm, for HOW's "Arriving at Creativity" session. Details here.

WHO:
ADC Young Guns 6 judges, past Young Guns, and you.

WHAT:
After-work drinks + interesting people = good conversation. Get away from those computers and make some new friends. Some new, very talented friends.

WHERE:
Sweet & Vicious, 5 Spring Street (near Bowery), NYC
*Look for us in the back garden area.

WHEN:
Wednesday, May 21, 6:30-8:30pm

WHY:
Why not?

LE BOOK, the international reference for fashion, photography and advertising, announces the latest edition of CONNECTIONS: the first and only custom-made tradeshow for Les Creatives worldwide. For its eighth celebrated show on June 10th and 11th, CONNECTIONS welcomes a microcosm of the arbiters of taste; the best in image creation worldwide. Come experience what has been popularly coined as, "six months of work in one day."

June 10th-11th
@The Puck Building
295 Lafayette Street
NYC
By invitation only.
www.lebook.com/connections

For more information, contact:
CONNECTIONS by LE BOOK Press
Alexandra Tallo / a.tallo@lebook.com or 212.334.5252
Michael Kazam / michael@lebook.com

The Art Directors Club invites you to attend the 2008 Illustration Portfolio Review and Luncheon.

Come view the work of 50 outstanding illustrators: emerging talent and established talent.

Thursday, June 19, 2008
Luncheon: 1pm - 3pm
Happy Hour: 5pm - 7pm
Refreshments all day

@ADC Gallery
106 West 29th Street, NYC

RSVP by going here.

Join Noble Desktop for a free seminar and see the latest trends in web design technology. That sounds "webtastic" indeed! Topics will include:

Cascading Style Sheets (CSS)
How and when to properly use Flash
AJAX
The Spry Framework
Building dynamic sites with XML
New features of Dreamweaver CS3 and Fireworks CS3

This is an in-person seminar given at Noble Desktop. Click here for more details.

Monday, June 23
6 - 8pm
@Noble Desktop
594 Broadway
NYC

Click here to sign up!

Leisurama was a 1960's utopian experiment in vacation homes for the masses. For as little as $490 down you could walk out of a department store with a fully furnished house complete with everything from furniture, appliances, a forty-five-piece Melmac dinner service to toothbrushes. Although plans for building thousands of Leisurama homes never materialized, two hundred were built in Montauk, Long Island, in 1964. In Leisurama Now, designer Paul Sahre uncovers the mystery of a legendary slice of architectural Americana with an examination of its forty-year past through a meticulously documented present. "It was the ultimate turnkey operation - down to the color coordinated toothbrushes in the bathroom. All you needed were your clothes and a six-pack."-Frank Tuma, Montauk Beach Company. A preview of the book can be found at paulsahre.com.

Thank you to all who participated in the 2008 ADC Portfolio Week. Over five days, 620 reviewers attended and reviewed the work of 550 students. Students came from as far as California to meet with reviewers from small design firms and large commercial agencies. That's a lot of jobs!

This year at the ADC 87th Annual Awards Gala on May 1 the Corbis Creativity for Social Justice Award was given to TAXI Canada Inc. for its work on the 15 Below Project and Vitruvio Leo Burnett for its work for The Prodis Foundation. The 15 Below Project and Prodis Foundation will share the $20,000 Grand Prize and you can help raise more! Every day you search on www.corbis.com/searchforjustice now until July 31, Corbis will donate an additional $1 to the winning non-profits. One search, every day, up to $10,000.

OpenAd.net, a sponsor of the 2008 ADC Portfolio Review, is the world's first online marketplace for buying and selling advertising, marketing, public relations and design ideas. It has a network of over 11,000 creatives in 125 countries offering work to a growing number of international clients. OpenAd opened their US office in New York City in 2008. OpenAd.net has opened to its creatives the opportunity to pitch a creative brief for People to People, the organization founded by US President Dwight Eisenhower in 1956 that offers life changing, unique educational, travel programs to teens and tweens around the world. This is a chance to win a $500 and $2500 licensing prize by creating a viral campaign that will bring additional traffic to the People to People website. Go here for more information.

OpenAd.net membership is free for creatives, offering exposure to the industry and clients alike, while also allowing access to all kinds of brands from around the world, and the potential for real world advancement and compensation. Check it all out here.

Kurt Haiman, former ADC President, and G2 Branding and Design's founder, Creative Director, and former President, announced that he will be retiring after 38 years in the Grey family, and 46 in the advertising world. Kurt began his career at Grey Worldwide in 1969 and spent more than 25 years there as a VP Creative Director. In 1991 Kurt recognized Grey's need for a design subsidiary within the company. Anxious to conquer other worlds and add to his already packed résumé, Haiman created Grey Design to be the go-to agency for all promotional, branding and design needs of Grey's existing clients.

With Kurt's decades of experience, personal and professional contacts, and a "passionate love affair" with advertising, Grey Design grew into G2 Branding & Design, and is currently part of the G2 global network. Kurt was President of the ADC from 1991 to 1993, taught design classes at SVA and Parsons, and throughout the years still found time to pursue his passion of drawing and painting. Kurt plans to spend more time with his family and his artwork, travel more, and work part-time as a museum curator. Kurt said he wishes everyone the kind of fulfillment he has had in a career he is truly passionate about. "It's like I've always preached; make sure you choose a career you'll love, for you'll be doing it 16 hours a day, sometimes, for the rest of your life. You got to love it. I did, and I still do."

Bustler.net is your up-to-the-minute resource for design-related events, competitions and news!

Bustler's primary goal is to keep the design community busy and inspired.
Browse the constantly-updated lists of competitions and events.

Visit our news section, tracking activity from around the globe.

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Discuss any Competition, Event or News item with other Bustler users.
Submit competitions, events and news directly to the database.
Subscribe to the latest updates via our email newsletter or RSS feeds.

FAIRspot.com is an online resource dedicated to giving the creative industry a spot to find inspiration, share work and stay updated with news, events and competitions within the community.

Unlike many other design resources, FAIRspot uses moderated submissions to maintain a high-end platform that creative professionals are proud to use for promoting their work or business.

Learn more by visiting www.FAIRspot.com or submit your work today at www.FAIRspot.com/get-spotted/

Kim Adamsen: Aarhus Denmark
Ilan Altman: Livingston NJ
Tiffani Barton: NY NY
Kathleen Byrnes: Bedford MA
Christopher Campbell: NY NY
Ching-Ching Cheng: Art Center College, CA
Gianluca Crispino: Torino Italy
Carolyn Gargano: NY NY
Swathi Ghanta: LIC NY
Joel Gomez: Clifton NJ
Olga Grlic: Zagreb Croatia
James Hancock: Sydney Australia
Sascha Hanke: Hamburg Germany
Gary Hoff: UK
Daniel Horowitz: Brooklyn NY
Brian Hurewitz: Brooklyn NY
Hayato Iizuka: Tokyo Japan
Milan Janic: Paris France
Leticia John: NY NY
Linus Karlsson: NY NY
Lisa S. Kim: Whitestone NY
Sue Kim: Whitestone NY
Sarah Knotz: Brooklyn NY
Judy Ko: Jersey City NJ
Daniel Kolchinsky: NY NY
David Laidler: NY NY
Stevie Laux: Copenhagen Denmark
Chetan Mangat: NY NY
Margot Miller: NY NY
Sowon Moon: Norwood NJ
Rodrigo Nuno-Ruiz
Hiroki Sakamoto: NY NY
Arielle Scarcella: Pratt Institute, Brooklyn NY
James Sewell: NY NY
Michael Susol: Brooklyn NY
James Talerico: NY NY
Paulo Tenorio Silva Filho: Bountiful UT
Franklin Vandiver: Brooklyn NY
Winston White: Pratt Institute, Brooklyn NY
Chris Williamson: NY NY
Willy Wong: NY NY
Betsy Yamazaki: White Plains NY

ADC members - this is your space to share. The newsletter is published monthly. The deadline for submissions is the 15th of each month. Send news to regan@adcglobal.org with the subject line Newsletter.

The ADC is the premier organization for integrated media and the first international creative collective of its kind. Founded in New York in 1920, the ADC is a self-funding, not-for-profit membership organization that celebrates and inspires creative excellence, connecting creative visual communications professionals from around the world.

To promote the highest standards of excellence and integrity in visual communications for the industry and to encourage students and young professionals entering the field. In short, to provide "visual fuel."

To provide a forum for creative leaders in Advertising, Design, Interactive Media and Communications to meet, learn, participate, and explore the direction for these rapidly evolving industries.

Not Yet A Member? Join Now.
The Art Directors Club 106 West 29th Street New York, NY 10001 212.643.1440 www.adcglobal.org