GRAPHIC INTERVENTION
25 Years of International AIDS Awareness Posters
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The exhibition, organized by Massachusetts College of Art and Design (MassArt), draws from an extensive archive of arresting and fearless international public health announcements, and presents a comprehensive overview of the diverse visual strategies employed by government agencies, community activists, grassroots organizations, and motivated citizens to educate the local population.
June 6 - July 29, 2011
@ ADC Gallery
106 West 29th Street, NYC
RSVP for the Invitation Only Opening Reception Here
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DESIGNISM: BURMA
JWT & Human Rights Watch on Political Prisoners
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ADC's Designism award explores the responsibilities of creatives to drive social and political change through their work. This year, a creative team at JWT drew attention to their creative counterparts in Burma who are imprisoned for their art and expression. Working with Human Rights Watch, JWT installed a model prison in Grand Central Station with bars made out of pens for passersby to remove and sign a petition with. The following interview with Andy Clarke, executive creative director of JWT, would no doubt result in his imprisonment if he lived in Burma. Check out the full interview on our blog.
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ADC: Give us some background on the situation in Burma
AC: The basic problem is that there are people like you and I - they're not political people, they're not criminals, they're just everyday people - who are imprisioned for voicing their basic human rights on the repression in Burma. These people range from journalists, artists, students, comedians, doctors, pretty much anybody that should be allowed to talk freely but aren't allowed to
ADC: How did your team approach the problem?
AC: The problem was there already - the campaign, 2100 Prisoners for 2010, was already a line that Human Rights Watch had thought of, so really the job was to try to bring as much attention to it as possible. The first thing they knew they had to do was approach it in a very simple way to attract as many people as possible. That's how they came about the idea of an installation of some kind. It's good because it was financially controllable and allowed us to put it in a place where we get a lot of traffic: Grand Central Station.
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Andrew Clarke
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ADC: How does it feel to win an award for such a worthy cause?
AC: The award is fantastic, but the cause is needless to say the most important thing. If art can be recognized to help a cause and to make a difference then I think that's perfect. It is one of the very few businesses in the world that can actually use its creativity to make a difference.
There are people locked away in Burma that do what I do, and what you do. A creative writer in this very minute is sitting in a cell in Burma and can't do anything. The fact that you can write about this because you're a creative writer or involved in the creative industry and that we can actually do something for them... it almost feels like we're doing it together with them in a strange way.
ADC: Where should people go for more info on this issue?
AC: Human Rights Watch: hrw.org
This is an abridged interview, for more check out our blog.
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ADC CORPORATE MEMBER
Leo Burnett
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Each month we ask a corporate member of the Art Directors Club to share some industry news with the greater ADC community. This month, Leo Burnett had us sit down with David Perez, to talk about their sponsorship of the 2011 National Student Portfolio Reviews. Check out the full interview on our blog.
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ADC: Leo Burnett has been making some great educational commitments, why do you think it's important to invest in students
DP: On top of wanting to identify amazing junior talent we think that it's important for agencies, especially top-tier agencies, to make sure that we are investing in talent in general. We have to make sure that we are providing the physical and psychic space for great ideas to flourish. And regardless of where kids go, we think it's our responsibility and our duty to support the kids who quite frankly will be the future of our industry. Leo Burnett is an organization in service of the industry, it's not just in service to itself.
ADC: That led you to ADC?
DP: Yes, the last two years we've had the pleasure of attending the National Student Portfolio Review. On top of being able to catch a bunch of really amazing kids right at the beginning of their careers, you also get a sense of how we're teaching kids in this industry and who's evolving the fastest and who isn't.
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The ADC National Student Portfolio Review
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Leo Burnett also won several awards this year, including a Silver Cube for the All State Mayhem campaign
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ADC: What do you look for in new talent?
For junior books there's a few of them: Craft - obviously they need to be great at what they do. Art Directors have to have an exquisite design sense, and their book has to have incredible polish. The other thing is content: I need my kids to know what's going on in the industry at this moment. I tell them that their jobs are to learn from our past, observe our present and dictate our future. And then the third thing is a palpable passion for what you do, and I actually think it's the most important thing. I often tell kids, if you don't give a shit about what's in your book, I'm not going to give a shit about it either.
It's important that people have a ferocious curiosity in culture and want to translate that into advertising. And if the kids don't have that, I feel like they don't have that creative thought that keeps them motivated. Because if you're not interested, you will burn out. This industry is famous for burning people out.
This is an abridged interview, for more check out our blog.
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WELCOME!
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Gerardo Cid, NY
Michael Miller, KS
Lisa Maione, NY
Laura Salvan, NY
Bryan Mendez, NJ
Chuck Griffith, NY
Horacio Lorente, Argentina
Brandon Labbe, Canada
Arpine Alexanian, CA
Jason Winn, VA
Thomas O'Quinn, NY
Assaf Eshet, NY
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Stella Ampatzi, United Kingdom
Michael Molloy, NJ
Yasmin Rose Malki, NY
James Quist, CA
Seokmin Hong, NY
Amanda Heil, MO
Orion Tait, NY
Jason Safir, Canada
Deborah Stewart, OR
Brady Fontenot, NY
Adam Parks, NY
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NICOLE JACEK & PHILIPP HUBERT
YGs @ Apple Stores
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Nicole and Philipp, winners of Young Guns 8 and 6 respectively, will be speaking at the Apple Store in SoHo, NYC.
Learn more
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LE BOOK: CONNECTIONS
June 8 & 9
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Connections is the place to find talent for all your campaigns, editorials, catalogues and other visual productions. An event specially conceived for high-end professionals in the creative industry, just like you.
Check it out
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THE PINK PARTY
Thursday, June 9
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Husband and wife team, brand strategist Kahlil Lozoraitis and graphic designer, Casey Coyle joined forces to launch a boutique wine label, Parlay.
Learn more
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USING SOCIAL MEDIA WORKSHOP
Thursday, June 16
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Your brand can become irresistible in the social media space by following Dave Kerpen's 18 ways to succeed. ADC Members go to your account page for a discount code.
Learn more
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MORE EVENTS
IN JUNE
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DAIHEI SHIBATA: YG's @ APPLE STORE TOKYO
Sunday, June 5
NOSIGNER: YG's @ APPLE STORE GINZA
Sunday, June 12
89TH TRAVELING EXHIBITION: JERUSALEM & SEATTLE
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DONATE A USED MAC
Support the Henry Wolf Photography Workshop
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The 4th annual Henry Wolf Photography Workshop will introduce 15-25 NYC public high school students to the art and trade of commercial photography while exploring New York's cultural landscapes. Support the program by donating your used Mac so students can work with their images and explore photo editing software.
Email: flora@adcglobal.org
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HYPER ISLAND
Discount for ADC Friends
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The Hyper Island Master Class is an intensive three-day course for creative industry professionals. To receive your discount type: ADC Newsletter in the "How did you find us?" Field.
Check it out
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ADC MEMBER BENEFIT
200 € Discount on Ubercloud Tickets
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Our partners at Dmexco are offering all ADC members a discount of 200 euros on tickets to the Ubercloud conference on September 20 in Cologne, Germany. Members can access all their benefits when they log in to their ADC account.
Log in to take advantage
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IMAGE SOURCE BLOG
Plus a 20% Discount for ADC Members
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Image Source just launched a new blog that we highly recommend you check out. They're also providing ADC Members 20% off all future purchases!
Log in to take advantage
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VEER & YOUNG GUNS
Free Fonts For Entrants
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Veer will offer free fonts to all Young Guns 9 entrants beginning later this month.
Stay tuned for more info
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EMMA
Discounts for ADC Members
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Emma makes it easy to create attractive email campaigns and online surveys, send them to large opt-in audiences and track the response in real time. Emma has generously contributed a 10% discount for ADC Members, please mention your ADC affiliation when signing up! Learn more at myemma.com
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